Cryptorecruit - Creative Marketing Director

Creative Marketing Director

Cryptorecruit San Francisco, California, United States of America

Description

Our client is now looking for a strategic, hands-on Creative Director to transform our brand identity and establish design thinking across our product portfolio. You will lead a small team of designers and copywriters to create 360º marketing campaigns that resonate with the intended audience, whether an end user, partner or client. If you are the person with ambition and passion who can take our design to the next level by driving strategy and pushing the boundaries, we want you!

What You’ll Do:

  • Lead, manage and grow the creative marketing and brand team including visual designers, copywriters and video designers
  • Drive and evolve the expression of our client's brand across communication channels.
  • Envision original, unexpected and provocative concepts for high level campaigns, paid media advertising, and everything in between
  • Direct and manage the development and execution of all creative assets for marketing campaigns including video, digital, social media, print, sales materials and other assets as needed.
  • Be able to expertly communicate the “why” and “what” as well as inspires and motivates the team to unlock their very best, to deliver the “how”
  • Have a great eye for modern, beautiful design and understand how this interacts with and supports successful campaign and brand messaging
  • Partner with copywriting creative strategist to come up with big ideas against market opportunities we see and insights we gather
  • Collaborate with various stakeholders from all departments and align everyone on communication strategies and decisions
  • Collaborate with growth team on experimenting, monitoring and iterating on messages and creative

 What You’ll Bring:

  • 10+ years of experience as a marketing creative professional, ideally split between agency and corporate experiences
  • Proven success managing creative teams with at least 4 years of management experience
  • With your visual design background, you consider yourself a rockstar visual storyteller who can direct creative work across all disciplines and media with particular strength in video
  • Years of experience creating marketing/advertising campaigns from developing vision and the message platform to overseeing production on time and budget
  • You understand and have created integrated content across all marketing channels from digital, social media, paid media, mobile, but also understand offline, print and traditional retail.
  • Deep experience in directing web design work including eCommerce
  • You are comfortable to direct highly strategic vision work but also can manage tactical, iterative and fast paced asset production
  • You have managed an internal creative team including visual design, copy and video
  • Highly empathetic to your audiences and ensure creative ideas are grounded in insights
  • Comfortable with ambiguity in a fast-paced environment
  • We'll be counting on you - that responsibility may scare you a bit – but it also excites you. This is the opportunity you've been waiting for to do something that makes a real difference.


Cryptorecruit are the world’s leading specialist recruiter for the blockchain/cryptocurrency industry. We recruit positions from CEO, frontend and backend blockchain developers to marketing and customer service roles. Please browse our website and at www.cryptorecruit.comand make sure to register your details.


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