Gatecoin - APAC Marketing Manager

APAC Marketing Manager

Gatecoin Hong Kong, HCW, undefined


Gatecoin is a fast-growing fintech startup focused on the rapidly evolving blockchain ecosystem in the heart of the dynamic Asia-Pacific region. We are on the lookout for an experienced, creative and enthusiastic Marketing Manager with a strong interest in bitcoin and blockchain applications to help us raise the visibility and reputation of our cryptocurrency exchange platform.

Key Responsibilities:

  • Develop and drive the firm’s global marketing strategy with a focus on Asia and Europe
  • Manage a range of activities and projects across the entire marketing spectrum including the firm’s content channels, media and community engagement, advertising and event participation
  • Monitor and optimize marketing performance through industry-leading analytics and reporting software
  • Oversee deliverables and achievements of the marketing team, in particular, provide training and mentorship to junior team members
  • Supervise editorial calendar and standards for all content channels, directly editing and writing English language copy for important content initiatives.

University degree and a proven track record demonstrating:

  • Excellent English writing and editing skills (native or equivalent level) - content samples will be requested
  • 5+ years’ marketing experience in financial services or enterprise technology
  • Detailed knowledge of content marketing and SEO best practices
  • Familiarity with industry-leading marketing tools and analytics platforms
  • Exceptional organizational and project management skills
  • A mature approach to team leadership and talent development

Great if you have:

  • Interest in or experience with bitcoin and blockchain applications
  • Experience working in a fast-paced startup environment