The growth of modern personal finance through blockchain technology is accelerating. Over the next 5 years bitcoin and cryptocurrency will become understood by the masses, and widely used in all areas of life (from young consumers, activists, conservative parents, travellers, high net-worth individuals, investors, etc) for money transfer, savings and investment, shopping, and more.
As a Social Media and Community Manager, your core objective is to build online communities for our customers through high quality content and real time engagement to help make customers so happy that they eagerly recommend our brands/services with their personal network. As part friend, part consultant – you nurture the communities from being curious to becoming loyal members and ambassadors. This might include blogging, creating social media profiles, managing regular posts and responding to followers. You will be based in our office in Paris an you will report to our Marketing Director.
What you will be doing
Create and implement content editorial calendar (in line with the global and local marketing strategy) to manage content and plan specific timely marketing campaigns.
Create and implement a comprehensive social media strategy
Visit the social profiles (Facebook, Twitter, Instagram, Telegram, etc) every day to be part of the real-time social conversation about Blockchain, ICO …
Monitor for references about TBG and our customers on popular discussion forums, online groups and online reviews to help protect brand reputation and build positive brand engagement
Find new opportunities online through social channels (forums, chat groups, micro-blogging sites, video sharing sites, etc) to engage with investors, ambassadors, etc
Feedback to the content team about questions or hot topics on social media to help us build more engaging content pieces (infographics, blogs, reports, webinars, etc)
Encourage user-generated content creation and sharing
Analyze key metrics and performance of content & campaigns
Compile reports for management
Diplomatic, tactful and poised about sensitive customer issues, complaints and frustrations
Experience in social media/content marketing
In-depth knowledge of social media platforms and tools including LinkedIn, Telegram and Twitter.
Experience in copywriting
Socially savvy with a friendly online personality to build strong, positive customer experience
Proactive with creative ideas to inspire customer adoption and loyalty
Excellent written and oral communication skills with an eye for attention to detail & design
Analytically driven in order to produce reports using measurement/listening tools and continually finds ways to improve on metrics through new initiatives and tactics
Excellent multi-tasker and time management skills – we have a few fairly busy platforms!
Multilingual is a BIG bonus! Proficiency in Chinese is desirable.
Understanding of regional market (EMEA, Southeast Asia) and blockchain/ ICO industry would be desirable.
Enthusiastic & knowledgeable (or a willingness to learn!) about blockchain, ICO and crypto (digital money)
Event experience (planning meetups for your community)
Drive the global blockchain revolution
Work on incredible innovative projects with our global team
Grow your career and professional development at an innovative Blockchain company
Work in a highly professional and creative environment
Salary: based on previous experience.
- Location: Paris, France