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Cryptorecruit - Blockchain Product Marketing Manager

Blockchain Product Marketing Manager

Cryptorecruit San Francisco, Baja California Sur, Mexico

One of the world's leading virtual currency service providers. Headquartered in San Francisco, CA, is looking for a great Product Marketing leader in our marketing team. This person will take part in a complete marketing experience as he/she leads every facet of the product's journey. From determining positioning, naming, competitive analysis, feature prioritization and external communications, he/she helps shape the voice of the product and help it grow a loyal consumer base. This means this person works with a cross-functional team across sales, corporate communications, legal, product development, engineering and more. In this role, you'll be involved with product marketing strategy from beginning to end.


  • Work across several aspects of marketing – from branding and positioning to targeted outreach and strategy, go-to-market strategy, campaigns, advocacy, events and communication.
  • Create and execute innovative strategies and marketing plans that drive awareness, engagement and product adoption.
  • Partner with cross-functional stakeholders including product, user experience, design, analytics, creative and leadership to drive product roadmaps, strategy and execution.
  • Develop actionable, data-driven insights to inform product and marketing strategy.
  • Leverage marketing insights to better understand our customers and represent the voice of the user.


Minimum qualifications:

  • Bachelor's degree or equivalent practical experience.
  • 4 years of industry experience in marketing, specifically, experience in market research, messaging, positioning, branding, creative development and campaign execution.

Preferred qualifications:

  • MBA degree.
  • Experience planning and rolling out large-scale/global marketing campaigns, and the ability to identify and implement scalable process improvements using a data-driven approach.
  • Experience developing and executing marketing strategy successfully while collaborating cross-functionally and building consensus, with effective project management expertise.
  • Demonstrated problem-solving and analytical capabilities, with the ability to develop creative/non-traditional solutions for challenging, undefined problems.
  • Passion for working with technology products and solving consumer needs.

Cryptorecruit are the worlds leading specialist recruiter for the blockchain/Cryptocurrency industry. We recruit positions from CEO,CTO, Project Manager, Solidity developer, frontend and Backend Blockchain developers to marketing/sales and customer service roles. Please browse our website and at to search all our job vacancies.

Bitwala GmbH - Marketing Manager

Marketing Manager

Bitwala GmbH Berlin, Berlin, Germany

We believe great people create great products. Bitwala is building, together with their partnerbank, the first of its kind bank for the blockchain generation - to manage cryptocurrencies and your everyday Euro expenses from one account - and we need your help! We are a team of 22 internationals from 9 countries working in Berlin. We are aiming to grow exponentially during the second half of 2018 and expect a significant amount of that growth to be driven through content marketing and conversion rate optimisation. You’ll be responsible for leading that growth in the German speaking market and will work closely with the marketing, design and product teams. We are always testing new channels, campaigns and partners so you’ll be in the center of helping us to conquer these audiences. Most importantly your insights will help build the first blockchain driven bank and you will have the freedom to set your own adventures. Requirements Strong German copywriting skills (native German speaker) , Video editing skills , Expertise defining metrics to measure success and systems tracking progress , Working knowledge of SEO and influencer marketing , Know how to build and maintain online communities and a dedicated social media following , Proficient English , 1-2 years of experience Bonus points , Worked in a FinTech, blockchain company or a neo-bank within the DACH region , Familiar with AdWords and FacebookAds , Fluent in French or Italian Your reward , Competitive salary , Windows or Mac laptop of your choice , 5 weeks paid vacation plus company holidays , Fruits and snacks, endless supply of coffee and a fridge stacked with Club Mate (and other healthier options) , Young, international, experienced co-founders and colleagues , Early employee in a funded, fast growing startup building the first of its kind blockchain bank