Nexo is the world’s leading regulated digital assets institution with $13 billion in assets under management. Our mission is to maximize the value and utility of cryptocurrencies by signature products, created in Bulgaria.
Nexo was born with the promise of redesigning finance. Three years on, we give millions of people worldwide access to fast, cost-effective, and tax-efficient funding — we have processed $50+ billion for over 3,000,000+ users in more than 200 jurisdictions around the globe.
Team and Culture:
The Marketing team at Nexo works with external parties & departments across the organization, ensuring that crypto users worldwide recognize and use our product.
We’re quantitive and creative. We have long-term strategic thinking combined with superior execution skills that respond to crypto’s dynamic nature.
We’re scrappy. We use the latest marketing technology, and we work smart. We measure continuously, aiming for the highest output of our work.
We’re transparent. We share the goals, the strategy, the tactics, the progress. We share the results, and we learn from them.
What You Will Be Doing:
- Build the Direct Marketing area within Nexo’s Marketing Team
- Ensure successful delivery for key direct marketing metrics
- Own direct marketing strategy & planning
- Own the direct marketing budget
- Own the direct marketing tool stack
- Lead a team of direct marketing specialists
- Hire top talent for the org
What We Look For:
- 7+ years of relevant experience in Direct Marketing & Automation with strong focus on Lifecycle/Retention Marketing
- Highly responsive and proactive professional with ability to lead a team.
- Expert understanding of the email marketing industry and direct marketing best practices
- Strong familiarity with CRM and measurement approaches to Direct Marketing
- A builder. You’re biased toward action, a great collaborator and master simplifier. You never stop pushing towards clarity and delivery.
- Great knowledge of the crypto market
- Great analytical, strategic, technical & decision-making skills
Perks We Offer:
- Attractive remuneration package & Annual bonuses
- Learning Hub
- Hybrid way of work and work from home
- Inspiring atmosphere and innovative projects
- Future career development in a global company leading the innovative blockchain space
- Tailor-made personal benefits package — you want it, you get it
- Daycare center for the youngest
- Wellness program including additional health insurance, Multisport card, sports activities, standing desks & protective glasses and many more
- Free assorted healthy snacks and fresh fruits in the office
- Weekly gourmet breakfast meet-ups
- Free parking with a designated space, free electric bikes & public transport
- Epic regular team buildings and parties
And an unwavering belief that we’re building something truly great.