Crypto Public Relations Specialist (US-Remote)

Token Metrics | Invest Like The Experts. AI-driven crypto research platform which turns data into actionable investment insights, to help you beat the market

About

Token Metrics is a cryptocurrency investment research firm that provides AI-based cryptocurrency ratings and price predictions. Founded in 2018 by Ian Balina, Token Metrics is headquartered in Austin, Texas, the company specializes in delivering cryptocurrency investment research to crypto investors using professional analysts, analytics, and artificial intelligence. Token Metrics has a diverse set of customers, from the crypto curious to fund managers to passive investors, in more than 50 countries.

Overview

Austin, TX, USA

Job Description

Token Metrics is seeking a public relations specialist who will be responsible for building and maintaining a positive image for our company. You will be in charge of establishing and maintaining relationships with customers, community, employees, and public interest groups by writing press releases and other media communications, responding to requests for information and press conferences, and coaching client representatives in the correct way of communicating with the public and with clients.
To be successful in this role, you will need a deep understanding of consumer marketing. You will also need excellent written and verbal communication skills. Previous experience in handling a press conference is also an advantage.

Responsibilities

    • Responding to requests for information release or press conference from the media or designating a spokesperson or source of information.
    • Establishing and maintaining relationships with customers, community, employees, and public interest groups.
    • Writing press releases and other media communications to promote the company.
    • Planning or directing the development of programs to maintain favorable public and investor views of the organization’s agenda and accomplishments.
    • Coaching client representatives in effective communication with the public and employees.
    • Studying the organization’s objectives, promotional policies, and needs to build public relations strategies that influence public opinion and promote products, ideas, and services.
    • Preparing and editing organizational publications, including employee newsletters or stockholders’ reports, for internal and external audiences.
    • Updating and maintaining Web content.
    • Conferring with managers to identify trends and group interests and providing advice on business decisions.

Requirements

    • Bachelor’s degree in journalism, PR, marketing or related field.
    • 3+ years of experience in journalism, PR, marketing or related field
    • Experience handling a press conference.
    • Excellent written and verbal communication skills.
    • Ability to pitch to media.
    • Knowledge of consumer marketing.
    • An ability to work on big strategy plans as well as day-to-day tasks.
    • Ability to think both creatively and strategically.
    • Ability to run PR campaigns that deliver measurable results and meet objectives.
    • Deadline-oriented, inquisitive, with great follow-up and reporting skills.
    • Creativity in securing coverage and buzz with traditional outlets.
    • Understanding of social media and solid experience working with bloggers.
    • Project and budget management skills.
    • Responds well under pressure with strict time limit.
    • Quick and enthusiastic learner.
About Token Metrics
Token Metrics helps crypto investors build profitable portfolios using artificial intelligence based crypto indices, rankings, and price predictions.
Token Metrics has a diverse set of customers, from retail investors and traders to crypto fund managers, in more than 50 countries.
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